Dave (dakegra) wrote,
Dave
dakegra

I received a free sample of Starbucks' new Via coffee in the post yesterday, and finally got round to making a cup tonight.

According to Starbucks' website:
This isn't coffee as you know it.

This is rich, flavourful coffee, made with finely ground Starbucks coffee beans. We believe this tastes as delicious as our fresh filter coffee, and all it takes to prepare is a little hot water.

and
Starbucks VIA™ is made with the highest-quality, ethically sourced 100% arabica beans (the same high quality as all our coffee). The finely-ground roasted coffee literally brews in your cup when you add hot water. It’s an easy way to enjoy the great taste of Starbucks coffee when you’re not near a Starbucks store.

Hmm. Colour me sceptical. I'm quite fond of Starbucks filter coffee, and that's a bold claim they've got going up there.

So. Kettle on, sachet emptied. First impressions: the coffee powder is unlike any instant I've seen - instead of the usual granules you've got a very fine, dark coffee powder, finer than regular coffee grounds. Nice aroma too.

Add hot water, stir, pause, taste.

Blimey.

That's really rather good. It's not going to replace a 'proper' freshly-pressed filter, but it's damn close, and is certainly miles better than regular instant. Perfect for those of us who don't live/work near a Starbucks!
Subscribe

  • books of 2009

    SilverFin by Charlie Higson I've not read any of Higson's Young James Bond series, but picked it up on a 3-for-2 offer on friday, and devoured it…

  • books of 2009

    1. Halting State, by Charles Stross 2. A Study In Scarlet, by Arthur Conan Doyle 3. Un Lun Dun , by China Mieville 4. Case Histories by Kate…

  • books of 2009

    1. Halting State, by Charles Stross 2. A Study In Scarlet, by Arthur Conan Doyle 3. Un Lun Dun , by China Mieville As recommended to me by…

  • Post a new comment

    Error

    default userpic

    Your reply will be screened

    When you submit the form an invisible reCAPTCHA check will be performed.
    You must follow the Privacy Policy and Google Terms of use.
  • 12 comments

  • books of 2009

    SilverFin by Charlie Higson I've not read any of Higson's Young James Bond series, but picked it up on a 3-for-2 offer on friday, and devoured it…

  • books of 2009

    1. Halting State, by Charles Stross 2. A Study In Scarlet, by Arthur Conan Doyle 3. Un Lun Dun , by China Mieville 4. Case Histories by Kate…

  • books of 2009

    1. Halting State, by Charles Stross 2. A Study In Scarlet, by Arthur Conan Doyle 3. Un Lun Dun , by China Mieville As recommended to me by…